Description:
Promotional flier, for the promote of a graduate leadership conference done in black and white.
Process:
I started by making sketches of ideas for the layout. I used a large font in the title to catch the viewers eye, the black bars on the left are meant to guid the viewers eye down to the copy Using Adobe InDesign, I digitized my favorite sketch. The image, content and the logo where provided.
Message:
The message is designed to inspire recent graduates to become strong leaders by gaining an edge though this leadership conference.
Audience:
Recent graduates between 22 and 30 years of age.
Top thing learned:
I learned the importance of sketching first.
Title Font Name & Category:
Monaco – Sans Serif
Copy Font Name & Category:
Rockwell – Slab Serif
Links to all images you used in this project:
- http://130.commbyui.org/wp-content/uploads/2013/01/VouantLogo2.jpg
- http://130.commbyui.org/wp-content/uploads/2013/01/JuliePeterson-Leadership-conference-business-rexburg-Idaho_7629-as-Smart-Object-1.jpg
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